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All Languages. More filters. Have an unmistakable focal point. Make an emotional connection before attempting to convey information. Minds tend to follow hearts, so make sure you reach their hearts first. Facts fly by. Stories stick. Write headlines that offer a reason to read more.
State a benefit, arouse interest, or break news. Know how your headline plays off your illustration. Use pictures to attract and convince. Seeing is still believing. Avoid placing text over photos but consider placing captions below them. If you want people to read your text, make it readable.
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